CertificateMarketing

Content Writing Course

Write content that ranks, persuades and gets you hired, with AI as your co-writer

Offered by Henry Harvin · Listing last updated 7 Oct 2026

40 hours of live instructor-led classes
192 hours of self-paced learning on the LMS
4 capstone projects for a job-ready portfolio
30+ content types: blogs, SEO, copy, technical
1-year Gold Membership with recorded classes
Internship and placement support included

In association with

HHHenry HarvinAwards the qualification

CrackTo Learning

Duration40 hours
FormatLive online
LevelBeginner
Next batchOn enquiry
LanguageEnglish
Program feeOn request

Overview

About the program

Every brand, app and website runs on words. This Content Writing Course by Henry Harvin teaches you to write them well: clear, well-researched, search-friendly and persuasive. You also learn to work faster with AI tools like ChatGPT without losing your own voice. Across 40 hours of live online classes you move from the fundamentals (grammar, vocabulary, sentence structure, editing and proofreading) to the formats employers and clients actually pay for: blogs, website pages, SEO articles, ad and social media copy, newsletters, press releases, white papers, case studies, technical documentation and academic content. Every module ends with a quiz, and you practise on real writing briefs throughout. The course follows Henry Harvin's 10-in-1 AGOTA framework, so training is only one part of it. You also get industry projects, 52+ masterclasses, hackathons, a 1-year Gold Membership with recorded classes, LMS access, certification, internship support, entrepreneurship mentoring and placement support. By the end you will have a portfolio of 4+ capstone projects, a polished LinkedIn and freelance profile, and the confidence to apply for content roles or pitch paid projects to clients in India, the US and the UK.

At a glance

QualificationCertificate
Awarded byHenry Harvin
Curriculum19 modules · 114 topics
Projects4 hands-on

What you will learn

The AGOTA 10-in-1 learning framework

Two-way live training
Industry projects
52+ masterclasses
Hackathons and student events
1-year Gold Membership
E-learning (LMS) access
Certification
Internship support
Entrepreneurship mentorship
Placement support

Key takeaways

Write 30+ content types, from blogs and web pages to white papers and user manuals
Spot and fix common grammar, punctuation and sentence-structure errors in your own drafts
Research any topic quickly and turn it into accurate, readable, original content
Plan keywords and write SEO articles that rank on Google
Write headlines, ad copy and calls to action using the AIDA formula
Build a content strategy around a clear buyer persona and distribution plan
Publish and optimise posts on WordPress with Yoast SEO
Use ChatGPT and other AI tools to research and draft, then edit for a natural human voice
Design simple infographics, cover pages and logos in Canva
Cite sources correctly in APA, MLA, Harvard and Chicago styles and avoid plagiarism
Write a resume, cover letter and LinkedIn profile that get you shortlisted
Build a freelance profile and portfolio that wins paid projects from Indian and international clients

Eligibility

Is this program right for you?

Who it is for

Students, fresh graduates, working professionals, homemakers, bloggers and freelancers who want to write professionally, whether for a full-time content job, a side income or their own business. It also suits marketers, teachers and subject experts who want to turn their knowledge into clear, publishable content.

Entry requirements

No prior writing or marketing experience needed. You need a working command of English, a laptop with a stable internet connection, and time for weekly writing assignments.

Documents to keep ready

Government photo ID (Aadhaar, PAN or passport)
Latest educational qualification certificate or marksheet
Recent passport-size photograph

Curriculum

Your learning journey

Open a module to see every topic, lab and assessment it covers.

19 modules114 topics

01Content writing fundamentals6 topics
How professional content is planned, written and polished, from the first brief to the final proofread.
- What content writing is and where it is used
- The writing process: brief, research, draft, edit
- Building clear, well-structured paragraphs
- Revising, editing and proofreading
- Proofreading with Grammarly
- Module 1 quizQuiz
02Vocabulary building4 topics
Practical ways to grow a precise, reader-friendly vocabulary and use the right word in the right place.
- Practical tips to build your vocabulary
- Tools and apps for vocabulary building
- Choosing simple, precise words over jargon
- Module 2 quizQuiz
03Common grammar errors8 topics
The grammar and punctuation mistakes that make content look unprofessional, and how to fix them for good.
- Sentence construction
- Subject-verb agreement
- Sentence fragments and run-on sentences
- Punctuation and capitalisation
- Wordy sentences and power verbs
- Pronoun problems
- Parallel structure and misplaced modifiers
- Module 3 quizQuiz
04Digital writing skills10 topics
Write for screens: web pages, blogs, ads, newsletters and landing pages that hold attention and drive action.
- Copywriting basics
- Web content writing
- Writing catchy headlines and subtitles
- Strong introductions and conclusions
- Blog writing essentials
- Persuasive writing style
- Facebook and Instagram ad copy
- Newsletter writing
- Landing page content
- Module 4 quizQuiz
05Content marketing9 topics
How content attracts and converts an audience: strategy, distribution, guest posting, WordPress and measuring results with Google Analytics.
- Basics of content marketing
- Developing a content strategy
- Content distribution and promotion
- Guest posting
- WordPress for content writers
- SEO essentials for marketers
- Measuring content with Google Analytics
- Keyword research tools
- Module 5 quizQuiz
06SEO writing7 topics
Write content that search engines understand and readers trust, from choosing a niche to keywords, competition and backlinks.
- Understanding SEO and its types
- Choosing the right niche for your website
- Types of keywords and search intent
- Keyword research and keyword density
- Competitor content analysis
- Understanding backlinks
- Module 6 quizQuiz
07Business writing7 topics
Long-form and corporate formats that companies commission: white papers, press releases, e-books, case studies and ghostwritten pieces.
- Introduction to business writing
- Writing white papers
- Writing press releases
- Writing e-books
- Writing case studies
- Ghostwriting
- Module 7 quizQuiz
08Technical writing5 topics
Explain products and processes clearly: user manuals, FAQs and technical blogs that real users can follow.
- Introduction to technical writing
- Creating a user manual
- Writing FAQs
- Writing technical blogs
- Module 8 quizQuiz
09Academic writing8 topics
Research-backed writing for education and academia, including referencing styles, instructional design, proposals and research papers.
- Referencing styles: APA, Harvard, MLA, IEEE and Chicago
- Basics of instructional design
- Courseware and study material
- Creating a curriculum
- Grant and proposal writing
- Essay and email writing
- Research paper writing
- Module 9 quizQuiz
10Review writing4 topics
Write honest, useful and engaging reviews of books, films and products that help readers decide.
- Book reviews
- Movie reviews
- Product reviews
- Module 10 quizQuiz
11Content writing with AI6 topics
Use ChatGPT and other AI writing tools responsibly to research, outline and draft faster, then edit the output into original, human-sounding content.
- Using ChatGPT and other AI tools to research and draft
- Prompting techniques for writers
- Turning AI drafts into natural, human content
- Other uses of AI in the writing industry
- Lab: write and humanise an AI-assisted blog postLab
- Module 11 quizQuiz
12Writing for your career4 topics
Apply your writing skills to your own job search with a sharp resume, a tailored cover letter and a LinkedIn profile recruiters notice.
- Resume writing
- Writing a cover letter
- Building an effective LinkedIn profile
- Module 12 quizQuiz
13Creative writing7 topics
Find your voice through storytelling, tone and style, literary techniques and poetry, then learn how to self-publish your own book.
- Understanding creative writing
- Styles and tones of writing
- Literary devices and literary elements
- Types of stories and story structure
- Basics of poetry writing
- Self-publishing a book on Amazon Kindle
- Module 13 quizQuiz
14Social media writing5 topics
Write scroll-stopping posts, captions and video scripts for Instagram, LinkedIn, X and YouTube, and use hashtags the right way.
- Creating social media content
- Social media do's and don'ts
- YouTube content and video scripts
- Using hashtags effectively
- Module 14 quizQuiz
15Copywriting7 topics
Words that sell: buyer personas, the AIDA formula, headlines, product descriptions and calls to action that convert.
- Creating a buyer persona for your blog or business
- The AIDA formula
- Writing catchy headlines
- Social media copywriting
- Product descriptions
- Writing calls to action (CTAs)
- Module 15 quizQuiz
16Infographics and visual content4 topics
Pair your writing with simple visuals: infographics, cover pages and logos made with free design tools like Canva.
- Why infographics work and tools to create them
- Designing a cover page
- Designing a simple logo
- Module 16 quizQuiz
17Earning from your writing6 topics
Turn the skill into income: build a freelance profile and portfolio, crack content writing interviews, write faster and explore affiliate marketing.
- Building a strong freelance profile and portfolio
- Finding and pitching clients in India, the US and the UK
- Cracking content writing interviews and tests
- Writing faster without compromising on quality
- Affiliate marketing basics
- Module 17 quizQuiz
18Capstone, assessment and certification4 topics
Bring it all together in a mentor-reviewed capstone portfolio, a writing hackathon and a mock interview, then clear the final assessment to earn your certificate.
- Capstone project: content marketing portfolioProject
- Writing hackathonProject
- Mock interview with feedback
- Final assessmentAssessment
19Soft skills development3 topics Complimentary
A bonus module with Gold Membership that builds the communication, presentation and interview skills you need to land and grow in a content role.
- Business communication
- Interview preparation
- Presentation skills

Skills & tools

Skills you will build

In-demand skills

Content Writing
Copywriting
SEO Writing
Blogging
Editing and Proofreading
Keyword Research
Content Strategy
Technical Writing
Academic Writing
Creative Writing
Social Media Writing
Research Skills
AI-Assisted Writing
Business Writing

Tools you will use

Grammarly
ChatGPT
WordPress
Yoast SEO
Google Keyword Planner
Google Analytics
Canva
Mailchimp
HubSpot
Jasper
Writesonic

Specialisations

Content Writing

Projects

Learn by doing

Apply every module to realistic, portfolio-ready work.

Blogging & SEO

Launch an SEO-optimised niche blog

Pick a niche, research keywords with Google Keyword Planner, and plan a topic cluster. Then write and publish five SEO-optimised posts on a WordPress site, using Yoast SEO for titles, meta descriptions and internal links.

Local services / SMB

Website copy kit for a small business

Write the home, about, services and landing page copy for a real or mock small business. Define the buyer persona, write benefit-led headlines and clear calls to action, and present the final copy with a short rationale.

D2C / E-commerce

Social media and ad copy campaign

Build a two-week content calendar for a D2C brand: Instagram and LinkedIn posts with hashtags, Facebook and Google ad variations written with the AIDA formula, product descriptions and an email newsletter, plus simple Canva creatives.

Capstone project

Content marketing portfolio

Create a complete content strategy for a brand, then deliver a long-form SEO article, a white paper or case study, a press release and a technical how-to guide. AI tools are allowed for research and drafting, but every piece must be human-edited. The finished set becomes your job-ready portfolio, reviewed by a mentor.

Certification

Your qualification & partners

You will earn

Henry Harvin Content Writing certificate

Issued by Henry Harvin

Verify this credential

CertificateHenry Harvin Content Writing certificateIssued by Henry Harvin · Illustration only

Awards the qualification
Henry Harvin
IN
Official website

Fees & batches

Plan your investment

Program fee

On request

Get the current fee from an advisor

The next intake dates are shared on enquiry. Ask an advisor about upcoming batches.

Confirm the current fee, inclusions and refund terms with the institution before you decide. CrackTo does not collect payment for these programs.

Careers

Where this can take you

Content Writer
Copywriter
SEO Content Writer
Content Strategist
Technical Writer
Editor / Proofreader
Academic Writer
Ghostwriter
Social Media Manager
Communications Specialist
Professional Blogger
Freelance Content Writer

Roles learners commonly explore after this program. Not a guarantee of employment, salary or placement.

How to enrol

Four simple steps to get started

Send an enquiry
Share your details — it takes under a minute.
Talk to an advisor
Discuss your goals, eligibility, fees and batches.
Check your documents
Get your eligibility confirmed before applying.
Enrol and begin
Complete admission with the institution and start learning.

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What learners say

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FAQs

Questions, answered.

Answers about Content Writing Course, its partners and how enquiries work.

What is Content Writing Course?

A live online content writing course by Henry Harvin for students, freshers, working professionals and freelancers. Learn to write 30+ content types (blogs, web pages, SEO articles, ad copy, social posts, technical and academic pieces) and use AI tools like ChatGPT the right way. 40 hours of live classes, graded assignments and capstone projects leave you with a job-ready writing portfolio.

What kind of qualification is this?

The listing is classified as a certificate. The named issuer and credential details determine the award; the category alone does not establish recognition.

How long does Content Writing Course take?

The published duration is 40 hours. Check the cohort schedule for teaching times and any additional independent study.

How is teaching delivered?

The listed format is live online. Review cohort-specific dates, location and schedule where provided.

What are the fees for Content Writing Course?

A current fee is not available in this context. Check the program fee section or ask the team for the current quote.

What are the entry requirements?

No prior writing or marketing experience needed. You need a working command of English, a laptop with a stable internet connection, and time for weekly writing assignments.

Who awards the credential?

Henry Harvin Content Writing certificate — Henry Harvin

Who delivers or awards this program?

The listing names Henry Harvin. CrackTo handles the enquiry; the named organisations are responsible for their stated delivery or awarding roles.

What topics does the curriculum cover?

The curriculum has 19 modules: Content writing fundamentals, Vocabulary building, Common grammar errors, Digital writing skills, Content marketing, SEO writing, with more modules listed in the curriculum section. Review the full outline for lessons and projects.

Does requesting information enrol me?

No. The form requests a brochure, fee details, callback, demo information or group quote. It does not enrol you, reserve a seat or take payment.

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